Get Excited to Live Like Vicky!
Welcome Orca Bolt Kashi-ites! During the month of November, we have a unique opportunity.
What is it? To have fun getting to know our consumers by immersing ourselves in their lives, giving us insight into the lenses through which they see the world.
This month we will focus on holisitcs. A few fun facts:
- They skew female - 62% female/38% male
- Median age - 43
- More likely to not have children
- On average, they spend $93.27/month on packaged healthy goods
For more detail on holistics, and our persona Vicky, please reference the kickoff documents.
Get ready to dive right in and have fun!
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